Business strategy

A ‘MUD’ MAP: how to avoid getting stuck as you shift from startup to scaleup

- November 4, 2024 3 MIN READ

The startup journey is a rollercoaster – exciting, exhilarating, undeniably daunting and not for the faint-hearted. While social media tends to glamorise the #hustlelife, the reality of scaling a business is far more complex. It’s the point where a company moves from proving its concept to expanding operations, growing its customer base, and increasing market… Read more »

Opinion

The 4 pillars you need to build a successful business

- July 9, 2019 2 MIN READ

  It’s hard to build a successful small business – let’s get that out on the table right from the start.  The small business graveyard is littered with dead bodies of the hundreds of millions that dared venture before you, originally filled with crazy hopes, dreams and aspirations. These googly eyes most likely blinded them… Read more »