Initially built for fans to book their favourite athletes for events, PickStar has evolved into a key marketplace for brands and agencies to book athletes for media campaigns.
Prohab CEO Lyndon Huf spoke about his company’s development and how his dad encouraged him to go hard and pursue this idea.
Focusing on short form video content from athletes, and helping athletes monetise it with partner brands, is Australian startup 20Four.
Melbourne startup Sports Performance Tracking is looking to bring elite-level technology and analytics to the amateur market.
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