Writing the story of our journey wasn’t something I ever imagined doing, until recently. While overseas on a work trip – with a bit of R&R at the end – I met a woman who was genuinely curious about MyTrucking. She asked me, “Have you ever thought about writing some of this down? Your learnings,… Read more »
Every founder I meet these days, looking for PR, begins with the same line: “We’ve built something great.” Yet the question that matters most is often overlooked: will that “something” become a story worth telling? This is especially true in tech, where AI is reshaping the landscape so quickly that nearly every startup is launching… Read more »
OpenAI insists it is not running ads inside ChatGPT. However, after multiple paying users reported seeing what looked like promotions for Target and Peloton, the company has been forced to clarify what, exactly, is happening. Over the weekend, senior executives from OpenAI responded to screenshots posted on X by ChatGPT subscribers claiming they had seen… Read more »
Ahead of the TechStars Sydney ‘Demo the Future’ evening on December 8, Startup Daily is profiling the 12 startups and their founders in the 2025 cohort. Our next profile is Sedso AI – helping brands to shape their own story with AI. Sedso AI Founders: David Sta.Maria & Silven Epistola One-liner: Sedso is an AI visibility platform… Read more »
Australian shoppers are expected to spend $6.8 billion this Black Friday/Cyber Monday (BFCM) , according to the Australian Retailers Association. For e-commerce founders, this represents one of the year’s biggest opportunities for growth. But the challenge has intensified. Temu has increased Australian ad spending by 110% (ABC News), while Shein has ramped up theirs by… Read more »
Aether, a Kiwi AI startup turning marketing presentations into a live documents, has raised NZ$3.8 million (A$3.4m) in Seed funding. The AI-powered SaaS platform, cofounded by former TikTok NZ country manager Carsten Grueber, has emerged from stealth mode with backing from Icehouse Ventures, and support from Brand Fund 2. The startup has emerged out of New+Improved,… Read more »
For decades, brands were defined by size, market share or legacy. But in 2025, those markers are no longer the be-all and end-all. What separates leaders from laggards today isn’t whether they’re big or small, it’s whether they’re static or dynamic. Enter the ‘challenger mentality’, where brands are rewriting the rulebooks, not just in product… Read more »
I recently found myself in the company of some remarkable startup founders, each one brimming with bold ideas, big dreams, and the kind of relentless drive that keeps the entrepreneurial spirit alive. Listening to their stories, the highs and lows, the wins and roadblocks, was inspiring. Whether just starting out or deep into their journey,… Read more »
This originally started as an interview for the Beyond the Event guide by The Community Collective and The Nudge Group, with key voices from ThePillars, Curious Media and So-Co Collective to name a few, but I’ve expanded it here with some extra insights so you can have it all in one place. After 15 years… Read more »
If you’ve ever had a meal at di Stasio’s Citta in Melbourne, or watched the Matildas play Japan last week, you’ve seen the work of Kamilaroi artist Reko Rennie. Rennie’s 8-minute video, OA_RR, driving a Rolls Royce in burnouts in the desert country of his grandmother, plays behind the bar at the Italian restaurant, and… Read more »
Sydney marketing technology startup Upflowy is about to release an AI-enabled marketing copilot, called ‘Psyke’, to help agencies, marketing teams, and companies create content that’s on-brand in hours, not weeks. Cofounder and CEO Guillaume Ang said Upflowy’s focus is delivering trust in AI at scale. “We help companies do the marketing functions that take up a… Read more »
A new book offering a comprehensive go-to guide on product marketing has been written by expert Kayla Medica. The Mehdeeka Method aims at demystify product marketing for companies of all stages of growth, providing a bridge between traditional brand marketing and emerging product marketing schools of thought, to build a brand from scratch. Kayla Medica… Read more »
It was 10.54 pm on 9 November, 2021. But at the time, I had no idea what day it was, let alone the time of the day or night, or how long I had been there. I had just given birth to my baby boy. But beneath the sheer joy and physical exhaustion, there was… Read more »
Estate management platform Willed has raised $3 million in a fresh round that sees Seven West Media join the cap table as the startup looks to ramp up its marketing. Seven’s (ASX:SWM) strategic investment through its venture arm also includes an option for a further $3m, as the startup uses the media platform to increase its… Read more »
Puddle Pod started four years ago as a weekend side hustle of Startmate CEO Michael Batko. But since then it’s grown into a thriving community of learners committed to improving their professional lives featuring courses for people in startups to ramp up the talents they need to succeed. Puddle Pod has become the go-to productivity… Read more »
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