Advice
The keys to a successful acquisition
The first stages of an acquisition can be difficult to navigate, and from a practical perspective, it’s worth being mindful of the outcome.
Advice
Why businesses shouldn’t rely on the Highest Paid Person’s Opinion
In relying on one opinion you prevent employees closest to your customers from experimenting, iterating and making decisions to move your business forward.
Advice
Optimizely cofounder Dan Siroker discusses how “hippo syndrome” can block innovation
The alternative to embracing innovation is a culture focused on having the right answers, rather than asking the right questions – “hippo syndrome”.
Advice
Optimizely founder Dan Siroker names the startups he’s watching out for
Between investigative podcasts and interactive articles, the nature of the media is undergoing constant change, spurred on by the digital age. Media companies both niche and global are no stranger to this process, including the New York Times, an organisation which testing startup Optimizely helped make the leap from paper to online. According to Dan… Read more »
Advice
Dan Siroker hopes to see Optimizely become a 100 year company
Dan Siroker is the founder of Optimizely, the number one tech platform for testing and experimentation.
Topic
US experimentation platform Optimizely opens Sydney office to expand into APAC
San Francisco-based experimentation startup Optimizely has announced its local expansion, opening a Sydney office from which it will look to grow into the Asia-Pacific region.
