CEO and founder Olympia Yarger
Business strategy

‘There’s no such thing as the right investor’: Goterra’s Olympia Yarger on why she turned to crowdfunding for her new raise

- November 11, 2025 3 MIN READ

The hardest lesson I’ve learned about raising capital is that there’s no such thing as the right investor — only the right capital stack. Every time we started raising for Goterra’s next phase, the advice was the same: find your lead investor, fill the round, move fast.  That playbook hasn’t changed much, even as the… Read more »

Humpback Whale and Sydney skyline
Business strategy

Beyond Silicon Valley: Why US founders are looking Down Under for investment

- November 4, 2025 3 MIN READ

For decades, Silicon Valley has been the default destination for ambitious founders. It is still the centre of gravity for venture capital – but that monopoly is quietly eroding. A growing number of global founders, particularly from the US, are now looking beyond the Valley for their next funding partner. And increasingly, that includes Australia.… Read more »

Business strategy

After studying 100 successful startup founders – and here’s what I learnt

- November 1, 2024 4 MIN READ

In the world of startups, success is often attributed to a complex interplay of factors ranging from personal characteristics to strategic decision-making. This report analyses 100 of the top startup founders to identify what separates the successful from the rest. By examining their backgrounds, leadership styles, strategic approaches, and other critical factors, we aim to… Read more »

scaffold
Business strategy

8 systems entrepreneurs need to have in place to make their startup scalable

- April 2, 2024 3 MIN READ

In our journey through the business world, we often encounter hurdles that test our resolve, creativity, and strategic thinking. Transitioning from corporate burnout to building a six-figure business within a year, I learnt the indispensable role of essential systems in achieving scalability and profitability. I want to take some time to share with you the… Read more »

Sony Walkman.
Business strategy

How Apple taught Sony a critical lesson about disruption – and how to avoid it happening to you

- January 2, 2024 3 MIN READ

It’s reasonable to imagine that if you’ve grown up in an industry, perhaps worked in one or two companies within it over two or three decades, and been regularly promoted into more senior roles, that you might self-identify as an industry expert. After all, you’ve probably seen it all right? asks Adam Bennett author of… Read more »

Party, champagne, yacht
Business strategy

If you’re an early-stage startup looking to raise, a VC investor explains why it might be time to think about a party round

- September 19, 2023 3 MIN READ

You’re a startup raising capital between pre-seed and Series A and struggling to find a lead investor – have you thought about a party round? But before we start the party, let me explain the purpose of a lead investor. When you typically raise capital there is one investor who takes the lead in the… Read more »

Kids sports subsitutes on sidelines
Business strategy

Why you need to make yourself redundant in your startup to scale 

- July 6, 2023 3 MIN READ

In 2006, the Victorian State Government ran a program called Business Continuity. The program addressed the devastating impacts a 10-year drought was having on hundreds of small businesses in regional communities. Businesses undertook a SWOT analysis, were reviewed against their strategy, financials, and then given a plan to help generate cashflow. A year later, the… Read more »