Perth’s Coursebox bags $750K from Purpose Ventures to disrupt corporate training

Perth-based ed-tech startup Coursebox has secured a $750,000 seed investment from local VC fund Purpose Ventures, marking a pivotal step in its mission to simplify and supercharge course creation with AI.

Founded by educational designer Travis Clapp and marketer Alex Hey, Coursebox has developed an AI‑powered tool to let organisations generate fully compliant and engaging training courses in minutes.

“Our mission is simple: to become the world’s easiest way to create and deliver engaging courses – globally, in any language, for any learner,” said Coursebox CEO Travis Clapp.

“This investment allows us to accelerate that mission by equipping HR teams, training providers, and learning designers with tools to turn knowledge into ready-to-deliver training.

“Partnering with a founder-focused fund like Purpose Ventures gives us the backing to scale faster while staying true to that.”

Since its launch in mid-2023, Coursebox has attracted over 100,000 sign-ups from more than 180 countries, with about 90% of its sales stemming from organic SEO traffic.

Already a 2024 graduate of Western Australia’s Plus Eight accelerator, Coursebox is becoming a standout example of the state’s growing innovation ecosystem. The platform already counts international clients — including a German company TeamWorks — and strong Australian users like Academy Xi and Grower Group Alliance.

This funding marks the ninth investment from Purpose Ventures’ $55 million early-stage fund, which is backed exclusively by WA investors to support home‑grown founders scaling globally.

“We have been impressed with Travis, Alex and the Coursebox team since their time in the Plus Eight accelerator,” said Purpose Ventures Managing Director, Derek Gerrard.

“They are tackling a significant pain point for learning designers and training providers, making course creation faster, more affordable, and more engaging.

“Their impressive organic growth and global traction demonstrate a clear product-market fit, and we are excited to support them as they scale their technology and continue to build a globally competitive company from right here in WA.”